Customer data is one of the most valuable assets in your business – but so many companies are scared to use it, fearing getting into trouble with GDPR and data protection issues. Many think of GDPR as…
BY Judith AndrewsIf you hold people’s personal information, they have the right to see what information you have – and you should be able and know how to respond.
BY Judith AndrewsExhibiting at trade shows or business expos isn’t just about showcasing your brand—it’s a golden opportunity to gather valuable insights from attendees. But are you making the most of that data? You can…
BY Judith Andrews